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Case 08 / 10 · Landing Pages

Natalie Campos

A landing page for a physician specializing in Dermatology: treatments explained in a few lines, real before-and-after cases and booking through WhatsApp.

Client
Dra. Natalie Campos
Industry
Dermatology · Brazil
Service
Landing Pages
Delivery
Design and development
Dr. Natalie Campos's landing page on a laptop and a phone, in wine and rosé tones

01 · Context

Dr. Natalie's patients find her on Instagram and decide on their phones. She needed a website that conveyed medical trust, explained each treatment without overpromising and led patients to book an assessment.

02 · Solution

We designed and built a single page, mobile first: the doctor in the hero, a manifesto, about, treatments in an accordion, before and after, testimonials, FAQ and booking through WhatsApp. A wine and rosé identity, set in EB Garamond and Jost.

03 · Results

  • 9

    treatments explained in a few lines, the way patients understand them.

  • 3

    real before-and-after cases, approved by the patients.

  • 7

    sections from hero to FAQ, on a single mobile-first page.

Services and technologies

  • Landing page
  • UX/UI
  • Mobile first
  • WhatsApp
  • Vercel

04 · Project slides

04 / 04

  • Slide “Care in every detail.” with the page sections
  • Slide “Elegant minimalism.” with the treatments on a laptop
  • Slide “Trust before the appointment.” with before-and-after cases and testimonials
  • Slide “Designed for mobile first.” with three mobile screens

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